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Actionable insights for Life Sciences Customer Engagement

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Strategic customer engagement. A must have plan in 2021

Strategic customer engagement. A must have plan in 2021 in order to achieve a +350% increase in access to healthcare stakeholders.

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Customer Engagement Healthcare Trends Performance Management Pharma strategic customer engagement Strategy

Get everyone on the bus with strategic customer engagement

Get everyone on the bus with strategic customer engagement in order to achieve a +350% increase in access to healthcare stakeholders.

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Customer Engagement Healthcare Trends Performance Management Pharma strategic customer engagement Strategy

Effective ways to increase access to healthcare stakeholders by 350%

Pharma companies and healthcare ecosystems are now slowly emerging from a corona lock down of astronomic proportions. Around the world, Systems, hospitals and primary care centers are no longer accepting calls from pharma field teams.

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Customer Engagement Healthcare Trends Performance Management Pharma Strategy

UNDERSTANDING PHARMA CUSTOMER ECOSYSTEMS

Customer-facing account teams still try to develop business with a product-focused mentality at the same time that healthcare stakeholders wrestle with challenges; the timing and context of which, render product-centric approaches a distraction.

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Customer Engagement Healthcare Ecosystem Healthcare Trends Key Account Management

Moving Customer Engagement Forward in a New Era

The idea behind a well-structured KAM reward program, is that the recipient should be compensated in alignment with the value they bring to their organisation’s customer engagement efforts and their individual performance. So, why shouldn’t KAMs be compensated for the time they invest in each account?

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Healthcare Trends Pharma kam Strategy

Revolutionise Your Reward Scheme for Key Account Managers

The idea behind a well-structured KAM reward program, is that the recipient should be compensated in alignment with the value they bring to their organisation’s customer engagement efforts and their individual performance. So, why shouldn’t KAMs be compensated for the time they invest in each account?

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Healthcare Trends Pharma kam Strategy

Customer Alignment: 3 Key Insights!

The feedback from our clients is consistent. Access to decision-makers is getting more difficult. More consolidation; more complexity; more competition. New buyers; new buying criteria & processes; […]

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Healthcare Trends Pharma kam Strategy

Account Management Training for Medical Affairs

Why train Medical Science Liaisons in account management? MSL’s don’t need to understand the account management process, right? Wrong.   The time has come for […]

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Customer Engagement Kam development Key Account Management Medtech Kam

5 Objection Handling Techniques to Gain Commitment

Our Objections Handling and Commitment cards address 5 common objection techniques from Key Decision Makers and outlines methods to gain commitment from KDMs.. Sometimes the […]

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Healthcare Trends Pharma kam Strategy

5 Quick Tips for MSL When Engaging KOLs

We have highlighted 5 quick tips for MSL to aid them through the process when engaging with KOL’s. The primary purpose of Medical Science Liaison […]

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Healthcare Trends Pharma kam Strategy

Market Access Challenges

Market access is facing different challenges. It is a complex process that pharma and biotech companies go through in order to get their medicines/medical devices […]

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Customer Engagement Healthcare Trends Kam development Key Account Management Market Access Pharma kam

4 Ways Commercial Excellence is Different: Europe vs USA

How can commercial excellence be different? 4 ways which describe this situation. Budget constraints across all industries in recent years have forced organizations to find […]

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Healthcare Trends Pharma kam Strategy

Global Account Management Models

Rolling out global consistent account management models is by no means a simple task. The necessity of implementing a model which is consistent across all […]

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Healthcare Trends Pharma kam Strategy

Patient Centricity – A Strategy for Success

Patient centricity is the new strategy everyone in pharma and medtech is talking about. While advocating patient centricity is á la mode, is it effective? […]

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Change management Customer Engagement Healthcare Trends Medical Devices Pharma Strategy
Healthcare Trends Pharma kam Strategy
Commercial Excellence Customer Engagement Healthcare Trends Kam development Key Account Management Performance Management
Customer Engagement Kam development Key Account Management Pharma kam

Cross functional collaboration within account teams in Pharma

What do pharma teams need to understand in order to move in the direction of streamlined cross functional collaboration? The need for multiple account-facing and […]

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Key Account Management Pharma kam
Key Account Management Medical Devices Medtech Kam

The Health Care Ecosystem Impact

What impact does the health care ecosystem have in the midst of these hard times? Like everything else in health care these days, the approach […]

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Customer Engagement Healthcare Trends Medtech Kam Pharma kam Strategy

3 STRATEGIC IMPERATIVES for PHARMA

As much press as there’s been lately on issues like pricing transparency, regulatory pressures and the digitization of patient empowerment, these are not strategic imperatives. Big headaches […]

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Change management Commercial Excellence Healthcare Trends Pharma kam Strategy
Customer Engagement Healthcare Trends Kam development Key Account Management Market Access Performance Management Pharma kam Strategy
Change management Commercial Excellence Customer Engagement Healthcare Trends Kam development Key Account Management Pharma kam Strategy
Change management Commercial Excellence Customer Engagement Healthcare Trends Key Account Management Market Access Performance Management Pharma kam Strategy
Change management Customer Engagement Healthcare Trends Pharma kam Strategy

Clarity Launches the Transformation Suite™

Clarity Launches the Transformation Suite™ for Pharmaceutical and Medical Device Companies to Elevate the Effectiveness of Customer-Facing Teams Clarity Engagement Solutions, a leading provider of strategy consulting, change […]

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A Clarity lança o Transformation Suite™

A Clarity lança o Transformation Suite™ para companhias farmacêuticas e de dispositivos médicos para elevar a eficiência das equipes voltadas para os clients. Clarity Engagement […]

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The 4 Zones™ of Customer Engagement mobile launch

Dublin, Ireland – Clarity Engagement Solutions, Ltd. A leading provider of consulting, training and coaching for pharmaceutical and medical device companies today announced the launch of […]

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Clarity Engagement Solutions and GPF create joint venture to integrate patient journeys into strategic selling models

New York, NY – Clarity Engagement Solutions, Ltd. A leading provider of consulting, training and coaching for life science and medical device field force teams, […]

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How to effectively engage with IDNs

Understand IDN’s is paramount to success   Cost Management is a Priority One of the key drivers of forming IDNs is to leverage their size […]

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Commercial Excellence Customer Engagement Healthcare Trends Key Account Management Pharma Strategy
Change management Key Account Management Market Access Pharma kam Strategy
Commercial Excellence Customer Engagement Key Account Management Pharma Pharma kam Strategy
Change management Customer Engagement Kam development Key Account Management Medical Affairs Pharma Pharma kam Strategy
Customer Engagement Healthcare Trends Kam development Key Account Management Performance Management Pharma kam

12 Do’s and Don’ts of Global KAM Implementation

The following is a set of key findings and recommendations from Clarity Engagement Solutions in terms of “what works” and “what doesn’t work” when endeavoring on […]

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Change management Commercial Excellence Customer Engagement Healthcare Trends Kam development Key Account Management Pharma kam Strategy

The Discovery and Validation Checklist EVERY KAM Needs to know

One of the most common mistakes KAMs and reps make is spending too much time and resources on opportunities that are not a good fit for […]

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Customer Engagement Kam development Key Account Management Pharma kam
Kam development Key Account Management Performance Management Pharma kam
Change management Commercial Excellence Customer Engagement Healthcare Trends Market Access Pharma kam Strategy
Change management Commercial Excellence Customer Engagement Healthcare Trends Pharma kam Strategy

Can big pharma change as fast as its customers?

The role of a key account manager requires effective coordination of a web of complex activities. The idea behind a well-structured KAM reward program, is that the recipient should be compensated in alignment with the value they bring to their organisation’s customer engagement efforts and their individual performance. So, why shouldn’t KAMs be compensated for the time they invest in each account?

read more
Customer Engagement Healthcare Trends Kam development Key Account Management Pharma kam
Customer Engagement Healthcare Trends Sales Strategy

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