4 Zones AIM™ for Marketing
Moving brand teams along the continuum of change and value creation
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Keeping brand and customer-facing teams in sync
New market realities and customer expectations demand a synchronized account approach with everyone on the same value creation page.
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Uncovering customer insights that matter
Marketing teams have new, untapped potential to work with customer-facing organizations to obtain unique, privileged insights. Are your brand teams ready to pivot to proven, future-proofed strategies that work in a virtual world?
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